A new brand of genuine, top quality leather cases that adds quality, comfort, style, practicality and protection to your phone or tablet device and doesn't negate from the beautifully slim design of the latest smart phone devices.
"Built to last" is the most likely choice for our slogan, as that is exactly what our products are designed for and are guaranteed to last the lifetime for your phone or your money back. All products are made only from the best quality leather, unlike so many other phone cases on the market that claim to be "genuine leather" but rarely are. Each product is rigorously tested and designed in the UK and are made to enhance the look and feel of the device and not overwhelm it with 2" thick walls and bullet proof glass... that's not we're about, what is the point of having a beautifully slim and elegant phone and adding a mass of plastic to cover it.
Target audience:
Middle aged men, predominately business men, interested in their image who have a high income and like to show it.
Secondary audience:
Women aged between 20-35 interested in style and their appearance, who aren't afraid to spend money.
Our goal is to become the UK's leader for mobile phone and tablet cases, as well as to take the brand and eventually branch out to other leather goods such as bags, wallets ect.