We need a name for an exciting new alternative to meat. This is a plant-based product that looks, cooks, tastes and is nutritionally comparable to your favourite meat. Whether you love beef, chicken, lamb, pork or fish we have an animal free alternative that is great for you and the environment. Our range will include burgers, sausages, mince, meatballs and diced cuts or strips. Now you can enjoy protein without any compromise.
Themes we want to explore
- What it is; descriptive ideas around protein or a new kind of species
- Why it matters; making a difference to the world/forward thinking/feeding future generations
- Made up names that are hard to understand