NAMING BRIEF
_______________________________________________________________________

Brand Concept:
Humanizing the insurance experience

The Insurance industry is dry and complex and would need a designed human centric experience that would provide various stakeholders with a
joyful journey.

We need to define a brand for a consulting firm that specializes in transforming within the insurance sector the stakeholders' journeys.

_______________________________________________________________________

Business Background& Future Plans:
Bsynchro sal Beirut got a managing stake in ARIMA plc Bahrain in 2013, both are software vendors in the insurance sector and would like to have a joint company that would help them in developing their consulting arm and sell for them both.

_______________________________________________________________________
Brand Personality (Human characteristics of a Brand):

Young, passionate, cool, gentleman but not formal, innovative, active socially,
Risk taker and ethical. Drives a Mercedes convertible and plays chess
as well as all sort of sports.


_______________________________________________________________________
Brand Attributes:
Focus on insurance, Human centric approach, Innovation, Customized solutions

_______________________________________________________________________
Target Groups:
Insurers, Reinsurers, Insurance Brokers, Insurance professionals

_______________________________________________________________________

Main Competitors Names:
International competition: Cognizant, Accenture, Infosys, CapGemini, Wipro


_______________________________________________________________________
Naming Objectives:
Name for a new consulting firm


_______________________________________________________________________

Naming Challenge:
Name should be simple, attract attention, easy to remember for English and French speaking countries, clearly related to insurance

Business Name + Domain Names

VivaSure

by Flipside
Nexperiance
InsureMe 4ward
Designsurance
Joysurance
Insuright
Innovaxion Insurance
Insurance Trajectory
BlusureIN
Insuratek
Acquisure
MindPeace Insurance
Humantric
Innovarus
PeopleCare Insurance
Innovestro
Viasurance
Thinksurance
iAssurance
BluNova Insurance
InVivaGo
EnSync Insurance Consultants
Invisurance
Nspyred Insurance
Public Affairs
Providentia
2B Insurance
Human Kind & Design Insurance
Paladin Liability
SpIr Innovation
im covered
Tarpolin Insurance Consultancy
Uberrimafides
Nova Blue Skies
NovaSync
NovaGlobal
Synctra
Personifyle Insurance
Huminsured
Mindsurance
InsuranceFluence
Bipeds
Eclipsasure
NewGen insurance
Innovasset
GoldStandard Ins
Splendid Insurance
Innovaceous
UsSurance
Humanign Insurance Consulting
InnovaWorx
ReInsurance
Valet Insurance
Insurance Ingenuity
Journey ByDesign
Insuraworks
365Assure
SecureCouverture
Innavus
HumanaVantage
Innovete
Nimble Innovation Consulting
Phocus Consulting
4ward Insurance
InsureSuccess
Humanarc Insurance
Insutango
AdviceNProtect
Furtherance
Momentuss Insurance
AceFire Insurance
Insurance 1
NovaSafe Consulting
innovaWit
Security Blankets
IntelliSure
InsureFurther
Tach Insurance Group
Journey's Shelter
InnoDezigns
Insurance El Personale
Infotechpro
Insuring Outside The Box
Alignsure
Insuranova
Select & Protect Insurance
Shiftsure
Cover Gaurdian
Obelisk Insurance Consults
Insureation
AssurIt
Nova Insurance Innovation
SecureInsure
Terra Firma Agency
Futassurance
InnovaWise
Fidae
CapGenie
Relienz Insurance
SureThing Consulting
Avenous Insurers
Innovative Insights Insurance
Designed 4 U Innovations
Blusky Pathway Innovation
ZEROED INnovations
HumanizeIT
Gentleman's Insurance
Quox
EpitoMeAge
GotChu Covered
First Insure for the Future
Down2Earth Insurance Consulting
Avima Hub
Humurance
Yousurance Inc
Apex Innovation
Native Innovation
Centrassure
Metaline
Ralliant
4tify Insurance
InSureGent
Shyft Insurance
Azacus
Zenasure
Genesis Group Insurance
Humanexperian
Akinsurance
ChecMat
Bluspyre Innovation
Inrance
4SureIT
Insurance at the Stake
Professure
Insuraview
Les Humain Insurance
Insuration
Vazara Insurance Associates
Insurance, Transformed
Elevated Advisory Insurance
Futurent Insurance
Cornice Asset Strategies
Humansense Insurance
Jonus
Journey in Hand
NovaStart Insurance
FutSure
Surevata
Humanistix
CapInvest
Humanasential
LoveLife Insurance
Glori innovations
Enclosurance
Amity Insurance Brokers of America
Cruisin' Dat
Humanjoy Innovation
Wiseguy Insurance
Dandy Insurance
Analyze & Customize Personal Insurance
Debonair Consulting firm
Spinsurance
Baby Blue Benz
Innovasphere Journey
Periple Garantir Insurance
Lifelines in Hand
Stratic Consulting
Innovasinsure
Sigorta
IndemniTrek
Blue Beacon
Refried Insurance
Gettaura
joyi
NuGenTex
AssureUwell
Everpeak Insurance Consulting
Aspective
EthicInsure
JourneyingAhead
Insurance Zealots
Intents & Purposes Consulting
Karat Konsulting
Asurete
Personalized Insurance Journey
NorthStar
newfangled
The Delightful Cabinet
Advan Elite Group
BluePeak Insurance Consulting
LeadTeam
Affirmmd
Consultated
Mosaic Insurance Consulting
Innovarcher
Finesurance
Ion Insurance
Checkmates Consulting
InformU
Nexent Insurance
Innovatram
Journey to Insure
Transformative Journey Insurance
Insuretwine
Detailed Inrance
HumInnovate
All 4 One Insurance
Citadel Innovation
Necessity Nest Insurance
Jovial Innovations
LifeAches Insurance
YourLife Insurance Consulting
King's Ascent
5Assurance
ThrescherBlue
Human Consult
Evolution Insurance
Innovative Transformation Consulting
Human Effect Innovations
SoulMerchant Insured
Votre Six
certitudeinsurance
XperiSure
BlueSplash Innovation
Umbrella's Helper
Revolation Insurance
humanize insurance co
IngeniCast
StratoSure
Insurance Inquisitions
Spyre Insurance
EnsureU
Assura Innovation
Asurety
Benzrollin' Innovation
InsYOUrance
Surepassed
Novaspyre
Safesound Insurance
Droptop Cool Innovation
Innonsure
Joilane
Breezeless Mutal
Meilleur
Deux Systems
Innovative 360
Humanpro
Spansurance
Pro Assurance IntelaPlan
BestAssured
Person2PersonInsurance
The Advanswers
Fortifyi Insurance Consultation
Garantee
DesignSure
Leisurance
InnovaWorks Insurance
real consulting
AdventYour Consulting
Delight Insurance
customized insurance
ReignForce
Innovolvement
YOUnity Insurance
Assure & Insure Personal Insurance
Insurance ForThe Betr
Humannex
Mesurance
LeCavelier Insurance Providers
StepWell Insurers
Insuravation
InsureNovation
Avenir Insurance
Xcite Insurance
Insuraka
Asuran
Anthropik
Inner5urance
Clearpath Cruisin' Insurance
Suavetech Industries
Insparks
Viper Insurance
Peak Insurance Innovations
insure vous
EvolvInsure
nuFuture
Synchrima
SyscoSure
insurance blueprint
InsuraTouch
MainG8 Insurance
Innover
Proteger
Knight Insurance
NuJour
Innofy
Insuraspire Consulting
insure within reach
Insured Journey Consultants
Human Journey Insurance
BonVides
Taskmaster Consultations
SureForm Insurance
ModoInsure
NSpyrdTrust Consulting
Seguri
Insure Force 360
AbacusAscent
SynchroMira
RejuveNova
Mentor Risk consultants
Forsurance
Humain
Beginsurance
AdvoSur
Bright Ideas Consulting
INOVATIV Insurance
Fire Firm Insurance
Relyonus
Affirmatt
TruBlue Consulting
Inovalife
DesignSure Consultants
Originsurance
ASynchro
Modern Verge Insurance
Synergic
Synchari
BlackHawk Innovation Insurance
Infosurances
Nexion Puissance
Mitigate
BSyncMa
Samuri
Juxtaposed
Sublime Insure
People's Periple Insurance
Yoursurance
TruAlliant
Novature Insurance
human touch insured
Unysan
Elevata
InsureAnomaly
Connectsures
Suvergent
Cosmopolitan Insurance
Posh Consulting
Passionate Insurance
FocalSure
IndemniLife
AegisSecureIns
Immersure
ProsperSafe360
Future4surance
Vim n Vig Innovial
Consultan of Swing
Sure Tomorrow
Allinsure
Skillborn
new thoughts
Insuratron
Protection Direction
Designed 4 U Insurance
Cover Your Six
KastleKeep
Insurance Gameplan
Guiditor
Higher Inrance
TriggerArc
Vilocity
Ignyte Insurance
InsureCare
NuTransform Insurance
InsuReal
DynamAssure
BeneSura
Joyney Insurance
Humancentric Insurance
Junket's Blanket
BestKnown
WeLogix
Cultiv8 Insurance
SureShield Innovations
why expectantly
Winnovativ
Experin
urcovered
entertwine
Versassure
Destination Insurance
Experify
A2 Vision
Apex Innovative
HumanArch Insurance
Rook King
InsurInspire
New Journeys
Winsurety
Zephyr Blue
FutureSaved
Cheetah Insurance Solutions
Insuvati
Wise Journey Ahead
5uaveSurance
LifeReflection
open arms solutions
Anthrosurance
Nufinity Insurance
Myan
Ascendsurance
Luminnovate
Purple Periple Insurance
Oomph Insurance
Defend'Or Insurance
Insurance, Humanized
Treasurance
Alpha Insure
Direct & Protect Insurance
Insurian
We are You Innovation
Insurance Knight
Spinsured
MiraSyn
JoyCom Insured
Insuradigm
Insuragon
Huminspire
Insuracom
Spirotek Future
Innovancement
Innovextra
Protoger
LifeCertain
Insurevolve
Virtuous Financial
EzPro Insurance For Life
Insurance 365
Urban Insurance Advisory
Innovimascape
Yayzi Insurance
TOPsultants
Winnovata
Force10 Insurance
PointOfYou Insurance
Limelight Insurance
AvantEdge Insurance
Experience Ultimate Insurance
Novica Consulting
Insurance Consulting Professionals
Evensure
Ascent Insurance
insurovation
Touchstone Insurance
Indemnity Trust
LifeSecure Journey
Strongbow Asset Consulting
VibrantLife
HumaSure
Confident Cover Insurance
Innovantage
BrightFuture Insurance Innovation
Insurevolution
Spectrum Insurance
Luminsurance
Concept Insurance Group
Vantagesure
Intuitive Insurance
Coverinsure
Investasurance
Innovision Insurance Solutions
exemplified insurance
Syncsurance
Hunova Insurance
Certainli
EmbarkSure
Prospective Innovations
Global Guardian Insurance
HumanCentered Insurance
Centra Insurance
Prosurrance
OnPoint Insurance
Future Source Insurance
Nexis Journey Insurance
Millennium Innovation
Sentier
Vailar Insurance Group
InsureNeXt
Universal Safeguard
Incentives Insurance
ForTomorrow Insurance
People1st Insurance
InsureWise
AdvantEdge Insurance
Lifestruct Insurance
Insuranet
Apex Insurance
millennial Insurance
InnovaSurance
Assurism
InsureAdvante
Sympatico Consulting
Insurance Innovators
Winsurance
Embrace Insurance
VectorSure
Ambisurance
allies consulting firm
Eclipse Insurance
Optomize Insurance Co
Reliance Assure
Lighthouse Insurance
Summit Innovations
Insurance Artists
Trusure
Vanguard Insured
Omnisurance
Insuraforce
Ultrasurance
Novanex
Novasio
PeopleProtective
Insured Future
Zensurance
Insova
Avantisure
Ambesty Insurance
Vivassure
Zirus
InnovaNex
Adventsure
Joyful Journey Insurance
Intelinsure
HumaCentric
Future Horizons Consulting
InsureSoft Consulting
Advanti Guardian
Next Realm Insurance
Vantassure
Enlightful
Intellassure
Futurance
FideliTeam
MyInsurance
High Tech Insurance
Inovant
Axcellus
Meritis Consulting
Parallel Path Insurance
Paragon Asset Strategies
Polaris Consulting
Pathlife Insurance
Insurasential
Inovasure Firm
Humanus Insurance
Insurnovance
Advansure
Jemmica
InterHuman Insurance
CentriSure
AlternaSurance
Novassure
Humanica
Invosure
Innoventure
WayForward Insurance
Innovaspire
Envision
SureForth
Insuraflex
InsuRx Consulting
Brightroad Insurance
Modern Insurance Innovations
Innova Insurance Consulting
Oui Insurance
Secured Consulting
Allegiant Insurance
Innovis
LifeStrides Insurance
Wintercrest Insurance
Futurasure
Customized Insurance Solutions
HumInnovative Insurance
NovaSure
AvantGuard Insurance
Meridia Insurance Group
Carmot Insurance
Growth Horizons Consulting
Avantrus
Sovereign Assurance
Winsurance Consulting
Humanism Insurance
Insurance Inclusive
Azzano Insurance
SterlingTrust Insurance
Your Journey Insurance
Companion Insurance Consultancy
Luminsure
Persure Consulting
Elevate Insurance Consulting
DesignThink Insurance
InsureSpark
NuWay Insurance
AviSpher
Galliant Insurance
Variolite Insurance Services
Ellipse Insurance
Triton Assure
Swerve Design
EnsurTrust
Guardstars
Life in Focus Insurance
PlanAhead Insurance
Trusentra
NewGuard Indemnities
Prysm Insurance
Prestige Insurance Consulting
InsurePro
Accord INsurance
Cover Me Insured
Full Moon Innovations
Live Element Insurance
Spectrassure Strategics
Guidall
Holder's Advantage Insurance
InsureAlly
TrailMark Insurance Advisory
Reassurance
Red Arrow Insurance
Falcon Insurance
Harbor Insurance
Person's Choice Insurance
Inquisure
Compass Insurance Consulting
The Insurance Journey
Zalara
Scholars Insurance
HumaNova
HumanView Consulting
InnovaAvenue Insurance
InnoMate
JoyTech Insured
AssureClarity
Circuit Consultation
Shining Star Innovation
InScope Insurance
SureShield Insurance
IllumInsure
InnovaCrest
Insureza
Aspire Insurance Consulting
The Human Edge Insurance
Concord Insurance Consulting
PeopleTech Consultancy
Abriter Solutions
Insuriplex
Capital Idea
Centrixe
bluenova insurance
Brink Innovation
Safe Guard Ensure
GlobalSync
Sparksurance
Insurance Shifted
Synchronicity Insurance
BeAssured
BlueSpark Insurance
Innovatru
Innovation Experts
LifeDesigned Insurance
Ridgehill Insurance
Attunement Insurance
SteadSure Solutions
Swerve Together
Intelisure
InnovaMark Insurance
Inventasure
Perceptovators
Provation Insurance
InsureTec PathFinder
Lifely Insurance
Forwardsure
Futurspire
Insureality
Vencio
Everwell Insurance Consulting
Nuvanta
Precision Insurance
InsuraJourney
InsureRealm
InsurAtlas
Innova Assurance
Fidelis Asset Strategies
Strategic Surety
Millenicor
ForwardCo
Ennovance Insurance
Metastat
NuWay Innovation
OptimInsure
Cosmopolitan Insurance Masters
Insuva
Venturewise Insurance Consulting
Eventide Insurance
Savily
Insurechitecture
Avansure
Relius Journey Insurance
Insurett
PersonFirst Insurance
Advatage
Insurivate
Upscape consulting
TrueRate Ins.
Sure Journey
Connexus Insurance Consultants
Silver Summit Insurance
Endurassure Consulting
Glass Bay Insurance
InsureJourney
Innovation Insurance Consultng
Avant Garde Insurance
Your Assure
Insuratel
InnovaCatalyst
Vitual Insurance
Castle Mate Insurance
Innovaliant
Au Courant Innovation
AssuredInsurer
Castlestone
Insurapeople
Truvanta
Humanity Insurance
EnsureInsurance
Boldsurance
plan design group
Parasurance
Exceeda
Pinnacle Insurance
InnovaPrime
InsureLaunch
InnovSure
InsureStar
Delite Insurance
Insure Logix
LivingEdge Insurance
Think Insurance
zeranga
Innovaluxe
Insurance Roadmap
Stay Assured
Onyx Bay Insurance
Synnovate Insurance
Progressance
SecureSource Insurance
Alligia
OnCore Insurance
Vivrasure
AvenInsure
Surance Solutions
Insurant
SureCouse
Luminacer
Define Insurance Consulting
Innova Insurance Design
NobleHuman Insurance
Amoura
Worldly International Insurance
Orbizan
Pearson Consulting
GrowVantage
Ignite Insurance
Innov8 Consulting Firm
Key Insurance
Centrical Insurance
Convertible Journey
Transcend Insurance
Cabriolet Insurance
Articula
Altavista Insurance
Insurance Descartes
SmarTech Insurance
Eclipsure
Humansure
SparkAssure
PointBlue
Insurance Zone
Insure4Sure
Expertise Insurance
Innovative Insurance Consulting
uSure
Innovia Insurance
Ennovation
In5urance
StratusEdge
Eigersure
NewInsur Co
Oracle Group
Harmony Insurance
Odyssey Insurance Consulting
Nspyra Ventures
Insuria
Inovawave
win design insurance
CentricSparx
Truesurance
InnoVast
Get Happy Insurance
InsuraGoGo
Chronos Consulting
InsureIT
N .O. Vation Consultants
GuardsAll Insurance Consulting
Safeltern
Annovasure
Endgame Insurance
Syaris
HumInsurance
Bespoke Insurance Innovation
InsureClix
AegisRoc
Life's Journey Insurance Consulting
Advantyx
Premier Coverage
Nspyre
Innovica
Edify Insurance Consulting
Innovative Insurance
Keenovation
Persinsure
SoJourn Insurance
High Peaks Insurance
Worry Busters Insurance
Strive Consulting
Breathe Easy Insurance
Policycap Solutions
novateur insurance
iNsure Consulting Group
IMAGE Insurance
Humanis
Cool Collateral
Illuminated Insurance
Cosmopolitan Insurance Consultants
Vantinova
INSure4u
Nuness
innovoyage
Enhance Insurance Company
Innov8 Insurance
Purzuits
InsuReformer
Innovataire Insurance
Mysure
Innovated Custom Insurance Solutions
Caravan Insurance
InsuranceIRL
Clue Coverage
Insure the Journey
Passage Insurance Consulting
Grandmaster Insurance
Kouvert
InsuredArc
Selecta Insurance
promise insurance
Swanky Insurance
Verassure
Silver Summit Innovations
Futurise
Insurance Infusions
Invasure
Ennoble Innovation
Sustained Thinking Insurance
Ardsley Insurance
Counsel Partners Insurance
InsuranceNet Consulting
SkyBridge Insurance
InnovaTerra Insurance
Humanassist
Hone Insurance
Knighted Insurance
Encompassure
InsurAgent
Fresh Secure Innovations
Valspring
Insurity Consulting
defray
GoodVines
UR Future Consulting
Leda Insurance Consulting
PlanSure
Inovalive
Essential Value Insurance
NuvoSurance
insuravibe
Fortuna Assure
JourneySure
Enlightening Insurance
Wesurance
Insurfix
Futova
Future Builders
SereniSure
iSolutions
Verge Allied
illumasure
InnovaForward
Insurax
AssuredLife
Sojourner Innovations
InsureVerge
SecurePolicyIns
BlueMark Insurance
Icon Consulting
challenge innovation
GoldStarr
Futurassure
blupeak insurance
Brightbenz Innovation
Dezignovation
Versync
Bohemian Insurance
SoundSurance
Innovara
Golden Apple Insurance
ispireon
Softop Innovation
Cre8td 4U Insurance
Small Great Things Consulting
Accusurance
SecureYou
Novassurance
AzurePrime
ConcepSure
Insurovate Consultants
InsureAgility
Roadbumps Solutions
Crystal Innovations
Assure Insurance Solutions
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