vswoff

5 Chosen Names

$125

Hydra Xpel

We will be launching a line of apparel (socks, t-shirts and underwear) that will have an inherent moisture-wicking/moisture-management benefit to the fabric. This is a technology that we want to be on the forefront of our packaging to ensure the consumer understands the benefit of the product. GOAL: Come up with a new technology name that we could use (and possibly trademark) to call out superior & best in class moisture-wicking/moisture management. The word should be intuitive to the benefit and not require any further clarification.

$50

private contest - chosen name kept private

$250

private contest - chosen name kept private

$50

private contest - chosen name kept private

$50

Wonder Spiritz

We have a special sparkling wine from Barcelona region (Spain). The brand DO NOT want to be related to: Tradition, experience, past, vineyards, aging, castles, family... The brand wants to be related to imagination, ideas, freshness, freedom, curiosity, future... It will have a modern and attractive design, far away from traditional Champagne. Target customer could be 25-45 years, so younger than traditional sparkling wine consumers. We want to target "connected people"; high-users of Social Medias and intense online buyers. So, try to match their values.