Naming Force provides company naming services through hosting crowdsourced naming contests. Our Namers create business names, product names, domain names, and taglines for start-ups and companies across the world.
During the creation of a contest, clients fund a monetary contest award as well as paying our fee for hosting the contest. Our Namers, who are creative members of the public, submit names suggestions on the contest page. Clients can "favorite" specific names, "reject" specific names, and can chat with the namers about contest specifics and naming preferences.
Phase One of a contest last 7 days. Most contests receive well over 1,000 names suggestions. Over 500 Namers compete on each Naming contest.
Naming Force has an unmatched feature in our naming contests. During Phase Two we conduct a market survey of the submitted names. All non-rejected names are voted on. Our Namers participate in blind ranking (no usernames) of the submitted names. The voting is as simple as "Which name do you like better?", but it's our complex algorithm that determines which are the best names based on voting patterns. Most contests gather upwards of 30K unique votes. We present clients with not just a list of names, but a list of the best names, ranked accordingly. Clients can also filter these voting results by age group and gender. Phase Two lasts 3 days.
In Phase Three clients are asked to choose a winner. All of the contests hosted on Naming Force result in the full award amount being paid to one or more Namers. Our clients have agreed to pay their award regardless of their intent to use a name submitted on Naming Force. In the event that a client does not choose a winner in time, the voting results will determine a winner of the contest. Phase Three lasts 7 days.